Getting Real With Analytics
March 13, 2010 2:57 am AnalyticsThere is much debate over exactly what analytics is. A major proportion of this debate is purely semantics, as technical persons struggle to relate technology in business terms. In reality, the business doesn’t really care what it is called – they care about what it does. Analytics goes beyond traditional reporting and data mining – it passes by the what happened and where, and gets right to the why it happened. Using this insight, analytics and modeling tools can help predict the most likely outcomes of various future scenarios.
Reporting and data mining are a great place to start if you are just emerging on your Business Intelligence roadmap, but it is Analytics that will really drive your business to new competitive heights.
Find out more:
Difference between Standard Analytics and Advanced Analytics
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